Why are the locations of my recipients only approximate?
Each recipient who views your message, is listed in the Mailinfo Report along with his/her location.

The term "location" signifies the Internet connection address info of the computer/network where the message was viewed. Each location a/b/c is usually accurate & points to a different location from which the message was viewed.

The location information is provided by a third party and is the information provided by the owner of the computer/network.
This information may be inaccurate, outdated and may be updated from time to time.

You can use the location info in the Mailinfo Report to try and determine (in case of an email to multiple recipients or a forwarded email), which one of the recipients viewed the email.

If determining which one viewed your email is important to you, we recommend that you send the email separately to each recipient.

Here are some examples why the location info can only provide an indication and not conclusive information regarding the actual location from which the mail was viewed:

If the recipient's ISP/organization's Internet connection (internet address) is not permanent, you may see a different location from the one initially reported the next time your recipient views the message.

Your recipient's location changed since he/she disconnected from the Internet and reconnected from a different location.

The location you see may also be different employees of a single company or an organization who are using the same internet connection or a proxy server. In this case, message views by different recipients will all be marked as the same location e.g. "Location A".
Related Topics
The Sent [Mailinfo] folder & The Mailinfo Report - General

Where do I see the history of my Mailinfo Alerts?

What is the Mailinfo Report and where do I find it?

Sending Emails & Knowing they are Viewed

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